The first presentation conference of its kind
356labs is a presentation agency that helps some of the biggest brands in the world write, design, and deliver effective presentations. After identifying a gap in the market for virtual events in their industry, the agency produced the world's first virtual presentation skills conference: Present to Succeed.
Pre-event preparation didn't come without its challenges. Just a few months before showtime, 356labs parted ways with their marketing agency and had to handle their own marketing campaigns. At the same time, they were diligently comparing different virtual events platforms to see which one would be the best fit for their goals.
They decided on Hopin due to its competitive pricing, customer experience, and extensive customizability.
"Once I saw what's possible in regards to customization [with Hopin], we said to ourselves: this is what we want to achieve. That's the level of customization. That's how premium we want our conference to look." - Boris Hristov, Founder of 356labs
Turnout for the conference exceeded expectations. Boris and his team more than tripled their sales goal – selling 3,200 tickets to people from 53 countries – and secured sponsorships from some of the biggest names in design, like Canva, Adobe, and Microsoft.
In addition, 35 speakers from around the world gave presentations, teaching conference attendees about storytelling, slide design, and data visualization.