We're on the brink of entering a hybrid world—one in which more and more events, experiences, and exchanges will have both in-person and online dimensions.
That's why, on March 25, Hopin will host Hybrid Events: Unlocked, a live summit for event professionals on all things hybrid.
We’ve partnered with leading creative agency emc3 to showcase a hybrid event in action as well as to guide event professionals on how to host safe and successful events when the world returns to in-person gatherings.
Later in the day, we'll also replay the event for attendees in the Asia-Pacific (APAC) region (where countries such as Australia and New Zealand are beginning to open up post-pandemic). The Unlocked APAC Replay will feature a recording of the earlier sessions—as well as its own live panel discussion with Australia-based event managers and agencies, plus live video networking.
Here are 8 reasons to you can't miss Hybrid Events: Unlocked:
1. Hear from leading global brands that are pushing the boundaries in the digital events space.
Join conversations about the most important event topics for 2021 and beyond, including how digital technology is reshaping events and how to realize the potential of hybrid experiences. You'll learn from event managers, brand marketers, and experts at vanguard of event management, including:
- Alexandra Ames, Marketing Director at TechCrunch
- Janna Erickson, Director of Events at Drift
- Danny Hutto, Event Marketing Manager at Gong
- Adam Parry, Founder and Editor of Event Industry News and Event Tech Live
- Ryan Brown, Head of Brand Strategy at Ceros
2. Take part in a hybrid event masterclass.
Forta Productions—the team behind the Grammys, the Brits, Cannes Film Festival, and events from Moet and Virgin—will share actionable insights as well as tools and tactics to help you elevate the production value of your hybrid events. They’ll discuss:
- How to engage your at-home audience
- Best practices for camera setup and direction
- The importance of proper lighting
- Live streaming setup and requirements
- How to best incorporate remote speakers into your set design
- And lots more!
3. Find out about Hopin’s vision for the future of events.
Founder & CEO Johnny Boufarhat will discuss Hopin’s $400M Series C, announced earlier this month, and how the team will use the investment to build for the future of shared experiences. Boufarhat will also lead a fireside chat with two special guests on the future of video as it relates to hybrid events.
Leading organizations across Europe already use Hopin for the virtual component of their hybrid events. As announced this month, Hopin will soon power hybrid meeting solutions across the Marriott portfolio of hotels in the United States and Canada.
4. Get trained up in hybrid event workshops.
Get access to the tech experts that power the Hopin platform and ask the Hopin product team your burning questions to level up your events.
Our Expo Hall will include booths dedicated to specific Hopin topics—like the new Hopin mobile app, integrations, event analytics, and product support.
5. Network with event industry peers.
Hybrid Events: Unlocked will attract over 10,000 marketing and event professionals from across the world, and our speed networking will give you the opportunity to meet like-minded professionals face to face.
Plus, schedule 1-on-1 meetings with other attendees in between sessions. It’s the perfect opportunity to make new connections and friends from every corner of the globe.
6. Go behind the scenes at Tobacco Dock—one of the UK’s leading hybrid event venues.
Hopin and emc3 will showcase one of the UK’s best purpose-built hybrid event studios.
Host Marcus Murphy will lead a walkthrough of the venue and show you how to generate all the excitement of a live, on-air event, while creating an environment that boosts quality participation and engagement for all audience members, however they’re attending.
Renowned as one of London's top venues, Tobacco Dock has garnered several awards, including Gold trophies at the Campaign Experience Awards and the Eventex Awards.
7. Discover how Dependable Forces is helping events to reopen in a safe, compliant, and Covid-secure way.
Dependable Forces is a collective of health & safety, fire safety, and events experts that specialize in Covid compliance and have been helping workplaces, venues, and events reopen safely.
Their team will provide onsite rapid testing at Tobacco Dock and will illustrate best practices for the safe return of hybrid and in-person events.
8. Join us in building the future of the events industry—together.
This past year has been transformative for events. In-person gatherings came to a literal halt, and everyone had to make the overnight pivot to online.
Hybrid Events: Unlocked brings together the events industry at a pivotal moment when the digital experience has changed the events landscape forever.
When you attend, be sure to engage in the chat, participate in polls, network with fellow attendees, and join the conversation. We're in this together!
Reserve your free spot today.
Hybrid Events: Unlocked will take place on Thursday, March 25, at 9am-12pm PDT, on Hopin.
